The Best Kept Secret in Real Estate for Established Agents

Real Estate Website Systems that Grow with You

  • Established Agent
  • Beyond the Basics of Online Marketing

    To learn more, contact us today.
     
    Take your online marketing efforts to the next level! Go beyond the basics to additional tools and strategies for enhancing online success. From blogging to stealth sites, RPS Gold offers five complete systems in one.
    RPS Gold

    Contact Us Today

You already know that you need to grow your online marketing skills and tools to attract buyers and sellers over the internet. But once you have a decent website, what's next? How do you build traffic to generate leads? Generate leads from offline advertising? Provide your prospects with the information they want in exchange for their registration? Or take lead incubation to the next level?

Basic Truths of Online Real Estate Marketing

  1. Buyers and sellers are online seeking information, not (initially) looking for you - Give them what they want. Buyers want to know what homes are available in their area and sellers want to know how much their homes are worth. Providing a good search experience along with automated mechanisms for email home updates are powerful tools.
    Read more...
  2. Real Estate is a hyper-local business - Use the local nature of your business to your advantage by using your website and blog to become your local resource of choice. It is easier than you think and can be achieved by adding community pages that highlight specific towns, neighborhood or even subdivision giving information about local history, shopping, dining, schools and job market. Post about community events, city initiatives and local politics on your blog.
    Read more...
  3. You can NEVER have too many leads - only the lack of systems and mechanisms in place to properly follow up on them. Online marketing is in part a numbers game, the more leads you generate the better chance you will have a percentage of those leads convert to real business. Focusing on generating leads is a good thing, but what happens when you get them? How do you follow up with them in a timely relevant manner and stay top of mind until they are ready to do business? Using systems like automated email programs, blast email tools and a monthly newsletter ensure that leads don't sit untouched.
    Read more...
  4. There is a HUGE difference between being seen online and being found - The people who know you and know where to find you will always find you online. There's much more value in having people you don't know find you online, and want to know about the services you offer. To accomplish this, you have to consider the search engine visibility of your website.
    Read more...
Jason O'Neil
Jason O'Neil
Palermo
Real Estate Professionals

RPS Gold

"Real Pro Systems has added dimensions to my business that have directly impacted my bottom line. Their websites, follow-up campaigns and newsletters have made my business more productive and profitable. Their focus on agents and what drives the real estate business shines through in everything they do."

More agent success stories...